Julia Herz

Julia Herz, Craft Beer Program Director for the Brewers Association, is a homebrewer, BJCP beer judge and Certified Cicerone®. Despite her extensive experience, she will always consider herself a beer beginner on an unending journey to learn more about craft beer.

Julia's Articles


Craft Brewers Double Down

Thriving craft breweries are successfully splitting their love into two, in what Julia Herz likes to call a double down, opening additional locations that are just as amazing, real and authentic as home. more»

The Best Beard of Craft Beer

From 73 original craft brewer contenders down to 20 finalists, you've now chosen the Best Beard of Craft Beer. Folks this was no small contest, more than 7,000 fans voted from 25 states and 48 countries! more»

Decoding Flavor: Four Keys to Tasting

Julia Herz is on a flavor-finding journey and here to tell you that flavor is a fusion. We're taking a look at the four main taste reactions that collectively work in concert when we drink craft beer: smell, taste, sensation and experience. more»

The Poetry of Esters

Julia Herz takes a look at the mystical world of esters, those fruity smelling metabolites created by yeast during fermentation that are perceived in the aroma and flavor of craft-brewed beer. more»

Is Homebrew Craft Beer?

With an estimated 1 million homebrewers in the U.S. and American Homebrewers Association membership at an all-time high, Julia Herz sets out to help define if the groundbreaking beers these hobbyists are brewing are in fact craft beer. more»