Today’s craft beer lovers are fortunate to have more choices than ever before thanks to the 1,900+ U.S. breweries in existence. Through conversations and travels, I’ve noticed that each subset of the craft beer drinking population—beer beginner, beer enthusiast, beer geek—deem specific information and options more important than others when ordering a craft beer.
With that, CraftBeer.com is taking the pulse of our visitors. With your input, we hope to more clearly define what matters most when ordering a beer and provide helpful feedback to retailers who are hard at work building their reputations as great craft beer destinations.
Julia Herz, Craft Beer Program Director for the Brewers Association, is a homebrewer, BJCP beer judge and Certified Cicerone™. Despite her extensive experience, she will always consider herself a beer beginner on an unending journey to learn more about craft beer. Additionally, follow Craft Beer Muses on Twitter.