Deschutes Brewery Celebrates 25 Years with “Black Butte to Mirror Pond” Bike Ride

April 26, 2013

Deschutes Brewery is celebrating its silver anniversary in true Oregon style with a big party on the river in downtown Bend, and a 40-mile bike ride appropriately named “Black Butte to Mirror Pond.” The celebrations are both taking place on Saturday, June 22. The bike ride, starts at the base of Black Butte and the route takes scenic dirt roads to end up at the finish line at Mirror Pond in downtown Bend’s Drake Park. The party will feature live music, including the funk-inspired sounds of headlining band Karl Denson’s Tiny Universe.

“This ride is the perfect way to do something special and celebrate the landmarks that are the namesakes for our two flagship beers, Black Butte Porter and Mirror Pond Pale Ale,” said Jeff Billingsley, marketing director for the brewery. “At the finish line, riders can celebrate with beer, food, music and more at our anniversary party.”

Riders should register for this celebratory ride as soon as possible as it is limited to 500 riders (250 per wave) and will be a one-time event. A shuttle will take participants to the base of Black Butte, leaving at either 8am or 10am. Riders will start their journey back to the party at 9:30am or 11:30am, respectively. More details about the ride and route can be found at blackbuttetomirrorpond.com. Pre-registration is $75 per rider before June 4 and proceeds from the event will benefit three local charities: Deschutes Land Trust, Deschutes River Conservancy and The Environmental Center.

The family-friendly anniversary celebration runs from 1pm to 9pm in Drake Park on Mirror Pond in downtown Bend. The party will feature live musical acts including local bands Precious Byrd & ElekraPod plus Andy Frasco and Talking Heads tribute band, Naïve Melodies. Headlining the celebration is legendary Karl Denson’s Tiny Universe. Look for some extra fun from local companies like Bend Circus Center and Tumalo Creek Kayak & Canoe will be offering free demos. Local food vendors will be on site and Deschutes beer will be flowing, of course!

About Deschutes Brewery
Celebrating its 25th anniversary this year, Deschutes Brewery began as a brew pub in downtown Bend, Oregon and is known for such brands as Black Butte Porter, its flagship brew and the nation’s number one selling craft porter, and the popular Mirror Pond Pale Ale. In addition to its original Bend pub, this family and employee-owned brewery opened a second pub in Portland’s Pearl District in 2008. The company’s main brewing facility is located on the banks of the Deschutes River and produces over 250,000 barrels of beer annually for distribution in 20 states and two provinces. To find out more, visit www.DeschutesBrewery.com.
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Contact Info

Company: Deschutes Brewery
Contact: Jason Randles
E-mail: jrandles@deschutesbrewery.com