Earlier this week, the foodie website The Daily Meal®, released their ranking of America’s 30 Most Powerful People in Drink and three spots were given to four of some of the most well-known names in the craft beer segment. Here’s what The Daily Meal had to say about each of those recognized.
See the complete list in America’s 30 Most Powerful People in Drink from The Daily Meal.
#30. Jason and Todd Alström, Founders, BeerAdvocate
Sixteen years after founding BeerAdvocate, the Alström brothers (Jason, left, and Todd, right) run the number-one online beer-rating site, complete with a monthly magazine, 1.5 million monthly unique visitors, extensive rankings of beers, bars, and beer stores, community forums, and a high level of user involvement. This is the go-to reference destination on the web for beer geeks.
#20. Charlie Papazian, Founder, The Brewers Association
The craft beer industry’s output may be a drop in the bucket relative to that of the overall beer market (it accounts for 6 percent of what’s sold), but there’s no denying that the segment is very much on the rise. It was recently reported that craft brewers saw a 15 percent increase in retail sales and a volume increase of 13 percent in 2011. In that same period, the number of craft breweries in operation was up 11 percent. The Brewers Association supports and represents craft brewers, and at its heart is founder Charlie Papazian, who in addition to his role as president of the association is responsible for founding the Great American Beer Festival, the World Beer Cup, and the American Homebrewers Association. And in regards to that latter field in particular, Papazian has been especially influential: his book The Complete Joy of Home Brewing was the first American mass-marketed guide on the subject.
#18. Jim Koch, Founder and Chairman, The Boston Beer Co.
The so-called “granddaddy of the craft breweries,” with its Samuel Adams brand, Boston Beer Co. currently ranks as the country’s top-selling American craft brewing company. Founded in 1984, the firm now employs some 750 people, has breweries in Boston, Cincinnati, and the Allentown, Pa., area, and its 30 different styles of Sam Adams beers are sold in every state in the country. Under the leadership of founder and chairman (and genuine beer enthusiast) Jim Koch, the company has demonstrated the larger-scale market potential of craft beer. And while some might contend its membership in the “craft beer” category, Koch is nevertheless dedicated to supporting the small brewers with his philanthropic program, Samuel Adams Brewing the American Dream.
Andy Sparhawk, the Brewers Association’s Craft Beer Program Coordinator, is a Certified Cicerone® and BJCP Beer Judge. He lives in Arvada, Colorado where he is a homebrewer and avid craft beer enthusiast. On occasion, Andy is inspired to write on his experiences with craft beer pairings, and if they are not too ridiculous, you might see the results here on CraftBeer.com.