DENVER – September 22, 2017 – Great Divide Brewing Company is excited to introduce a new addition to their Yeti clan, Chai Yeti (9.5% ABV), an imperial stout brewed with traditional chai spices. With this Himalayan-inspired variation, the brewery is bringing Yeti back to its roots.
“Chai Yeti is a natural fit to the Yeti lineup,” said Brian Dunn, founder of Great Divide Brewing Company. “We thought the chai spices would work well with the chocolate and roasty malt character of Yeti.”
Not only does the flavor profile match perfectly with the beer, it also transports the drinker to the Yeti’s homeland as this new variation is a nod to the Yeti’s home region of the Himalayas. The connection between the geographic location where the mythology surrounding the Yeti was born and where the chai spice flavor originated is a natural play.
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Traditional chai spices of cinnamon, green cardamom, black pepper, ginger, nutmeg, and vanilla blend seamlessly with Yeti’s rich, roasted malt backbone for a spicy beast fit to tackle Everest.
Chai Yeti will be available from October through December in 22 oz bottles across the country. This Yeti variation will also be available just in time for National Yeti Awareness Week November 13th -17th.
“Extensions to the Yeti lineup are lots of fun to develop, brew, and sell, and we have plenty of ideas for future variations,” said Dunn.
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