FORT COLLINS, CO – July 25, 2013 – New Belgium Brewing has signed an agreement with eight distribution partners in Utah with plans to start selling beer in the state later this summer. The distributors, which are all part of the Anheuser-Busch InBev network, are General Distributing, Big Four Distributing, Wasatch Distributing, Tooele Beverage, Marty’s Distributing, C&H Distributing, Bald Eagle Distributing and Bowtie Beverage. Although the exact brands from New Belgium’s portfolio are still being determined, 12-oz. packages of Fat Tire will definitely be in the mix.
“We are really excited about some of the recent legislation in Utah that gives us the peace of mind we need to ensure the quality of our beers will be held to our high standards,” said New Belgium Brewing Sales Co-Pilot, Brian Krueger. “Since we’re based in Colorado and share a border with our friends in Utah it only makes sense that we can now share a beer with them as well.”
In addition to Utah, New Belgium will be opening in Florida later this month (July 29) and recently announced plans to expand into Delaware (August 19) and British Columbia (September 9). Currently, New Belgium is in 31 states and the District of Columbia. For more information on New Belgium, visit www.newbelgium.com.
ABOUT NEW BELGIUM BREWING
New Belgium Brewing, makers of Fat Tire Amber Ale and a host of Belgian-inspired beers, is recognized as one of Outside Magazine’s Best Places to Work and one of the Wall Street Journal’s Best Small Businesses. The 100% employee owned brewery is a Platinum-level Bicycle Friendly Business as designated by the League of American Bicyclists, and one of World Blu’s most democratic U.S. businesses. In addition to Fat Tire, New Belgium brews eight year round beers; Ranger IPA, Shift Pale Lager, Sunshine Wheat, 1554 Black Ale, Blue Paddle Pilsener, Rampant Imperial IPA, Abbey Belgian Ale and Trippel. Learn more at www.newbelgium.com
Company: New Belgium Brewing
Contact: Jenny Foust