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Craft Beer Muses

5 Cardinal Sins of Craft Beer Service

Cardinal Sins

Having high beer standards is completely different than being highbrow. Julia Herz shares five cardinal sins of craft beer service and encourages beer bars to go beyond the industry standard to win the hearts and palates of America's craft beer drinkers.

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Craft Beer Muses

Beer Remains America’s Preferred Alcoholic Beverage

With the help of Bart Watson, the Brewers Association's staff economist, Julia Herz sets out to prove that the data provided in Gallup's® annual alcohol survey provides little evidence of what is really going on with consumers in the beer category.

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Craft Beer Muses

15 Tips for Hosting a Beer Dinner

15 Tips for Hosting a Beer Dinner

Beer lovers pair their beer with food more than any other single activity surrounding the beverage's enjoyment. Here are 15 tips to help you host a successful beer dinner at home and help beer reclaim its place at the dinner table.

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Craft Beer Muses

Cramming for American Craft Beer Week

American Craft Beer Week CliffsNotes

With so much going on during American Craft Beer Week, Julia Herz comes to the rescue with a quick-hit cheat sheet to help you celebrate the week along with the hundreds of craft breweries and tens of thousands of craft beer lovers.

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Craft Beer Muses

Double Down with Multiple Brewery Locations

beer historian

Thriving craft breweries are successfully splitting their love into two, in what Julia Herz likes to call a double down, opening additional locations that are just as amazing, real and authentic as home.

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Craft Beer Muses

The Best Beard of Craft Beer

The Best Beard of Craft Beer

From 73 original craft brewer contenders down to 20 finalists, you've now chosen the Best Beard of Craft Beer. Folks this was no small contest, more than 7,000 fans voted from 25 states and 48 countries!

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Craft Beer Muses

The 4 Main Taste Sensations of Craft Beer

Flavor is a Fusion

Julia Herz is on a flavor-finding journey and here to tell you that flavor is a fusion. We're taking a look at the four main taste reactions that collectively work in concert when we drink craft beer: smell, taste, sensation and experience.

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Craft Beer Muses

The Shaker Pint

light-lager-craft-beer

There are grumblings from deep within the craft beer movement centered around one of the fundamental beer vessels—the classic shaker pint. What are the concerns about this glass and are they warranted?

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Craft Beer Muses

The Poetry of Esters

poetry of esters

Julia Herz takes a look at the mystical world of esters, those fruity smelling metabolites created by yeast during fermentation that are perceived in the aroma and flavor of craft-brewed beer.

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